<H5>Subject: Re: your mail From: dowjone!rexb (Rex Ballard) Date: Mon, 14 Mar 94 00:18:36 EST</H5>
<A HREF=index.php><H5>How the Web Was Won</H5></A>
<A NAME=db/003898.html>Subject: Re: your mail</A>
From: dowjone!rexb (Rex Ballard)
Date: Mon, 14 Mar 94 00:18:36 EST
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Cc: online-news@marketplace.com
Sender: jvncnet!marketplace.com!owner-online-news
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Status: RO

> Mark Potts Writes.
> Well, ponder this--if I can get the paper on paper for 25 cents or 50
> cents a day, delivered to my door, why do I want exactly the same contents
> on a computer screen? Seems awfully redundant, and doesn't take advantage
> of the medium, which allows communications, frequent updates and a whole
> lot of other goodies. 
> 	Regards,
> 	Mark Potts
> 	Digital Ink/The Washington Post
> 

The answer is you don't want exactly the same contents on a computer screen.  Even
at Dow Jones, we couldn't get journal subscription rates for just the Journal.
On the other hand, only about 20% of the stories that come out of the Dow Jones
News Wire (BroadTape) ever make it into 'The Journal.  The on-line customers
get BroadTape, Wall Street Journal, New York Times, and about 8 other wires
throughout the day.  By the time the printed Journal arrives, it's yesterday's
news to our electronic subscribers.

Corporate Managers use the electronic publication because they can get
announcements directly related to their industry, competitors, vendors, and
customers as it happens and take appropriate action immediately.  In some
cases, they know more about their customer company's actions than their
corporate counterpart does.

Recruiters, Lawyers, Insurance, Banking, Real-Estate, Purchasing, and
Sales can often get an edge of up to 48 hours on the competition by
using on-line news services.


	Rex Ballard
	Project Manager
	DowVision Joint Ventures
	Dow Jones & Co. Inc.

From jvncnet!marketplace.com!owner-online-news Mon Mar 14 10:38:53 1994
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