Subject: Re: Gartner Group goes all portaly From: Suzanne Lainson Date: Wed, 22 Jul 1998 19:44:24 -0600
How the Web Was Won
Subject: Re: Gartner Group goes all portaly From: Suzanne Lainson Date: Wed, 22 Jul 1998 19:44:24 -0600
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>I think that the obvious choice for a "portal" is something that you
>_really_ create yourself: the ultimate tailored site.  Even the
>"customized" portals only give you so many choices.  Newbies WILL
>gravitate towards brands like these new portals, but more experienced
>folks will be building their own views of the Web, IMHO.  Yeah, no
>focus is on this (especially not Gartner's) 'cause there's no money
>there.  Also, where will the Network Computer (NC) users store theirs?
>Right now, the answer would be GeoCities. (Assuming WebTV and NCs
>_let_ you set your default page.)

I'm not sure everyone will do this. I am a heavy internet/web user and I've
never taken the time to do this. I lived with the Netscape home page for a
long time. I use my bookmarks frequently and constantly add to the list,
but even with these I haven't devoted much time to organizing them.

I expect there will be some degree of personalization, but I think many
internet users will want it to be done for them. Excite's NewsTracker was
fast and simple and I've set up about six topics. But if Excite hadn't put
the option right in front of me, I'm not sure I would have bothered.

Suzanne

_____________________________________
Suzanne Lainson
SportsTrust
Marketing: Integrated/Sports and Event/Online
P.O. Box 2071     Boulder, CO 80306
303 473-9884
slainson@sportstrust.com
_____________________________________
For a free subscription to SPORTS NEWS YOU CAN USE, send me an email.
For a free subscription to THE CREATIVE ATHLETE, send me an email.
http://www.sportstrust.com/sportstrust



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