Subject: Re: Web Wait measurements From: Suzanne Lainson Date: Sun, 9 Aug 1998 01:07:55 -0600
How the Web Was Won
Subject: Re: Web Wait measurements From: Suzanne Lainson Date: Sun, 9 Aug 1998 01:07:55 -0600
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>This is both a frightening thought and a silly one. Frightening because
>the last thing any of us needs is some governing body breathing down our
>necks while create our sites. While I agree that webmasters need to keep
>an eye on their site's download times, it's a self-policing thing. After
>all, site visitors will vote with their feet. If they don't like the
>wait they won't come back. What's wrong with that?

All I ask is a willingness on the part of web designers to consider
feedback from audiences rather than simply talking to themselves.

It's not particularly sexy to suggest that many times simplier is better,
but it is a message I wish more web designers would feel secure enough to
embrace. It doesn't bring applause from your peers but it often better
serves the needs of users.

I was just comparing notes with someone about SportsLine, since that
company was mentioned in a Wall Stree Journal article on Friday as one of
the big two in sports (ESPN being the other). Both of us agree that
Nando.Net is our preferred source of sports news--more comprehensive and
faster both in terms of access and results.

Suzanne

_____________________________________
Suzanne Lainson
SportsTrust
Marketing: Integrated/Sports and Event/Online
P.O. Box 2071     Boulder, CO 80306
303 473-9884
slainson@sportstrust.com
_____________________________________
For a free subscription to SPORTS NEWS YOU CAN USE, send me an email.
For a free subscription to THE CREATIVE ATHLETE, send me an email.
http://www.sportstrust.com/sportstrust



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