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Suzanne Lainson wrote:

>
>
>
> Once we all can get fast internet delivery, then I think you will see more
> TV-style advertising. If the ad is entertaining or compelling in some way,
> I think users will stick around to look at it.

The Internet is not TV. It never will be I don't care how fast things get.
People with Internet have choice and the choice will be to go where they get
service or can get something done. The Web may one day complement TV in that
the TV delivers the AD and then directs you to where on the Internet you can
sign up for the service, buy the product or read more about it. But banners are
dead and the main reason is they direct people to a place that does nothing for
them. You only have to click on a few to learn that leason.
--
Michael S. Garber * click below for business card * Mexico Communicates
            -> http://busplan.mexcom.net.mx/mike.html <-



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From fathersmanifesto@yahoo.com Fri Aug 21 18:53:14 1998
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