Subject: Re: 12 Custom news sources From: Benjamin Kuo Date: Thu, 16 May 1996 08:03:51 -0700
How the Web Was Won
Subject: Re: 12 Custom news sources From: Benjamin Kuo Date: Thu, 16 May 1996 08:03:51 -0700

>I recently found an article in PC Magazine, April 9, 1996 called 'News 
>YouChoose' that reviews an even dozen of these sources.  I had no idea 
>there were so many such possibilities and I found the article 
>fascinating.
>
>If that article has been called to the list's attention earlier (I'm a 
>new member) excuse me for being redundant.
>
>Bart Preecs

You can find the PC Magazine article online at
http://www.pcmag.com/issues/1507/pcmg0072.htm

A note on that article:  since they researched and printed the article,
there have been at least three services (that I know of) which were
launched... It's one of the fastest growing areas for companies
in the information arena.

There was also an article in Internet Week in March, I believe,
which covers several services as well. A reader of the list posted
the address, but the article isn't posted on the net (the last
time I checked...)

We're still trying to get press: our service, aimed at corporate 
clients, doesn't garner the attention from the personal computer/
consumer publications since it's not aimed at individuals  :-(
On the other hand, we've got much higher margins than the slew
of competitors out there selling individual subscriptions.
(Much the same model as a consumer vs. highly vertical magazine
or newsletter.. Lots of subscriptions+advertising=low price or low 
circulation+depth of content=higher price.) We've opted to
partner for the low end/consumer based custom news because
of that (Ziff Davis Personal View)...

Ben

- --
Benjamin Kuo                       Tel:   (818) 666-6688 ext 655
Paracel, Inc.                      Fax:   (818) 666-6677
80 S. Lake Avenue, Suite 650       Email: kuo@paracel.com
Pasadena, CA 91101                 WWW:   http://www.paracel.com

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End of online-news-digest V1 #652
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